Monthly Archives: April 2008

Flix Candy Gummy Bands

???????? ????? ????????

Fun to eat and fun to wear, Flix Gummy Bands are indistinguishable from the real thing. Capitalizing on the slogan-bracelet craze (you know, the Lance Armstrong “Live Strong” fad that trickled down to other markets), these chewy bracelets are better because they’re edible. Though you could wear it all day instead of ingesting it, the fruity smell would probably drive you too wild not to eat it. I ripped open my bag excitedly and slipped the bracelet over my wrist (it fits adults and kids, too). The slogan said “Friends”—some say “Together” or “So Sweet.” For this reason, it’s an obvious choice for kids to trade at school for Valentine’s Day. I was too anxious to wear my gummy band for very long without eating it. Sinking my teeth into its blue raspberry core, I enjoyed the rich licorice-like texture and bright, fruity taste. My only complaint is that it didn’t last longer. I guess I’d be wise to buy a four-pack of bracelets to keep myself chewing awhile longer. The bands come in four great flavors—blue raspberry, green apple, grape and watermelon. My favorite was the green apple, but they’re all pretty good. One thing about novelty candy is that you sometimes must sacrifice a good taste for a great appearance. But this candy was tops, from the packaging to the wearability to its flavor.

Based in Niles, Illinois, Flix Candy has been putting their fun-filled confections on shelves nationwide since 1994. They have seasonal products for the “big four candy holidays” (Easter, Halloween, Christmas and Valentine’s Day) as well as licensed candies representing such brands as Disney’s Hannnah Montana and High School Musical, and even Batman and Scooby Doo. Props to Flix for keeping candy fun and lighthearted—exactly what it should be. I’d eat Flix Gummy Bands again and again. Maybe next they’ll come out with gumdrop earrings? A gummy necktie?

Fascini Creatables

Want candy you can pull apart and play with before you eat it? If you’re a fan of Fruit Roll Ups with pop-out shapes, Twizzler’s Pull-n-Peels and Oreos (the cookie that’s meant for twisting apart and licking the insides), you’ll probably dig Fascini’s Creatables. This candy puts the emphasis on “eat” (Cr-eat-ables), but the wrapper shows that this is meant to be fun for your hands, too. In fact, the company markets this as the candy you absolutely must play with before you eat. Open up a pack of these fruity shoelaces and you’ll chew on strawberry, apple, tutti frutti or blue raspberry fun.

I love the idea of candy that’s multidimensional. If it can provide kids with entertainment, rather than being here today, gone tomorrow, that’s a huge bonus. These candy ropes can be braided into lanyard jewelry, or sculpted into animals, buildings—whatever the mind can dream up. Unfortunately, the taste and the general waxy texture of the candy left something to be desired. These aren’t especially great going down. But then again, kids probably won’t notice. They’re busy having too much fun! Props to Fascini for inspiring creativity in its eaters. This would make a great candy for a special occasion, like Easter or Christmas. If you’re curious and would like to try your hand at lanyard-making, try out a pack of these fruity ropes today.

Based in the Netherlands, the Fascini company is nearly a century old, getting its start not in candies, but in rodent repellent. Now attracting instead of repelling its clients, Fascini has expertise in licorices, peppermint candies and other chewy or gummy treats. The company also makes some great sweet and sour gummy candies like Sour Snagx and Sour Cosmix, made with the same fruitgum recipe. All in all, Creatables get an “A” for fun but a “C” for taste.